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Wetzel, Hauke A.
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Preferred name
Wetzel, Hauke A.
Official Name
Wetzel, Hauke A.
Alternative Name
Wetzel, H. A.
Wetzel, Hauke
Wetzel, H.
Main Affiliation
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2018Journal Article [["dc.bibliographiccitation.firstpage","591"],["dc.bibliographiccitation.issue","4"],["dc.bibliographiccitation.journal","Journal of the Academy of Marketing Science"],["dc.bibliographiccitation.lastpage","611"],["dc.bibliographiccitation.volume","46"],["dc.contributor.author","Wetzel, Hauke A."],["dc.contributor.author","Hattula, Stefan"],["dc.contributor.author","Hammerschmidt, Maik"],["dc.contributor.author","van Heerde, Harald J."],["dc.date.accessioned","2020-12-10T14:14:17Z"],["dc.date.available","2020-12-10T14:14:17Z"],["dc.date.issued","2018"],["dc.identifier.doi","10.1007/s11747-018-0580-y"],["dc.identifier.eissn","1552-7824"],["dc.identifier.issn","0092-0703"],["dc.identifier.uri","https://resolver.sub.uni-goettingen.de/purl?gro-2/71318"],["dc.language.iso","en"],["dc.notes.intern","DOI Import GROB-354"],["dc.title","Building and leveraging sports brands: evidence from 50 years of German professional soccer"],["dc.type","journal_article"],["dc.type.internalPublication","yes"],["dspace.entity.type","Publication"]]Details DOI
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